Good morning, team! Here’s Video 3 of our business coach training series on Social Media Marketing by Certified Coaches’ Coach Simon Meadows. Simon banks more than $20,000 USD per month and generates 78% of his leads from social media. In this seven-part business coach training series, Simon shows you exactly how he has developed his LinkedIn and Facebook accounts into his primary lead-generation strategy costing him just $350 per month and 3 hours per week.
In Video 3, Simon shows you how to define your “why” in no more than 20 words, complete your values and “stand outs” and ensure your identity is reflected in your social media marketing. You can’t afford to skip this training!
Remember, you can watch the entire 7-part course right now if you’re already a member of Coaches’ Coach — just log into our members only site from our home page. If you’re not a member yet, just enroll in a FREE 30 Day Trial of the Coaches’ Coach members only site. You’ll get access to our complete business coaching system, including customizable marketing campaigns, sales scripts, client training materials, business optimization modules, and more. Get your FREE 30-day trial here.
One of our members recently closed $1,500 in recurring monthly revenue after just 3 days with our system…think what that could mean for YOUR business!
Welcome to our FOURTH post in the series on Business Coaching Franchise myths. You can read the first three HEREHEREand HERE.
Last time, we talked about how onerous the restrictions on franchisees can be and I suggested that part of your due diligence should include checking out your business coaching franchise franchisor’s online reputation by going to www.ripoffreport.com to see how many unresolved complaints have been leveled against them. Then Google the phrase “business coaches who have left XYZ” to see what people are saying.
Today, I want to go over the fourth franchise myth from Robert Purvin’s book, The Franchise Fraud. I consider this one to be particularly relevant for prospective business coaches.
Business Coaching Franchise Myth #4
The Franchisee Gains a Valuable Asset in the Trade Name and Trademarks of the Typical Franchise.
Often, when you’re considering a business coaching franchise, the franchisor will tell you that their “brand recognition,” in and of itself, is a valuable asset that will bring you business.
Unfortunately, this is usually not the case.
True national brand recognition is generally only achieved by massive corporations, the result of billions of dollars being spent constantly on print, broadcast, and internet advertising. Even the largest business coaching franchises in the world simply don’t have the kind of cash and traction necessary to make themselves a household name.
This means that the business coaching franchise “brand” you’re buying probably isn’t worth as much as they claim. In most cases, the money you would have spent on a brand-name that nobody recognizes would be much better invested in building your OWN brand, one that you can control and make a powerful force in your local market — where it matters most.
Before you invest, we recommend the following critical steps in your due diligence process…
Business Coaching Franchise Due Diligence
1. Look critically at the level of brand recognition the business coaching franchisor can legitimately claim. Make a list of the brands you know off the top of your head. Are ANY of the brands professional services companies, such as business coaching firms? If so, what size are these businesses? If you’re like 99% of the people who complete this exercise, you’ll realize fairly quickly that national brand recognition is usually NOT achieved by smaller organizations like business coaching franchises.
2. Call 5 of the most influential accounting firms in your region and ask them if they’ve ever heard of the franchise system you’re considering buying. If they have, ask them about the reputation of the system. If they’ve never heard of them before, then most likely their clients (your prospects!) haven’t heard of the franchise either – guaranteed! If they HAVE heard of the franchise you’re exploring, what’s their reputation like? Will it help you or harm you?
3. Get social with Coaches’ Coach! Take a minute now to join our LinkedIn Group, Facebook page, and follow us on Twitter. Social networking is a critical part of success in the information age — and by connecting with our thriving community of successful business coaches, you’ll be able to find more success, faster. Just follow the links below…
P.S. As an alternative to buying a business coaching franchise, consider enrolling in a FREE 30 Day Trial of the Coaches’ Coach members only site! It’s our complete business coaching system, including customizable marketing campaigns, sales scripts, client training materials, business optimization modules, and more. Now, you can get a FREE 30-day trial. One of our clients recently closed $1,500 in recurring monthly revenue after just 3 days with our system…think what that could mean for YOUR business!
Looking for a home-based career that won’t break the bank and doesn’t require selling pills and potions to friends, family, and neighbors?
Then think about setting up a coaching business — an exciting growth field with earning potential of $100,000 to as much as $300,000 per year, simply by helping local business owners expand and grow their companies.
If you’re like most people considering business coaching, you’ve probably got one question: WHY?
Why should you invest the time, energy, and resources in setting up a coaching business and becoming a business coach?
Why You Should Consider Setting Up a Coaching Business
There are loads of reasons! You get to solve problems and make a real difference in people’s lives. While many work-from-home entrepreneurs have a solitary existence, working by themselves on their computers, business coaches interact with others on a daily basis. That makes it incredibly rewarding for the right kind of person.
But there’s another, more important reason to become a business coach.
THE FREEDOM.
Business coaching allows you to work flexible hours…make substantial hourly rates upwards of $500 – $750…give to charities…take vacations…and more.
“How Do I Know that Business Coaching Is Right for Me?”
Obviously that’s a question you’ll have to answer for yourself. But let me put it to you this way: if you’re concerned that you need lots of professional coaching experience or even business contacts, don’t be. If you have basic business skills and a love for working with others, teaching, and helping people, chances are you’ve got the kind of personality that will allow you to thrive as a business coach.
How Do I Learn More About Setting Up a Coaching Business?
You’ll get four, 30-minute, unbridled, uncensored, one-on-one coaching sessions during which your coach will review everything you’re doing to build your coaching business and answer all your questions. When you enroll, be sure to send us everything you’ve done so far, so that we can provide you with valuable feedback on what you’ve done — not to mention point you in the right direction for future Virtual Coaching assignments.
When Master Business Coach (and former pastor) Eric Dombach began his career as business coach, he had NO contacts, NO professional experience, and NO marketing or sales skills. Through hard work, dedication, and lots of trial and error, he grew his business coaching practice from $0 to $1 Million in 4 short years.
Learn how he did it in his ebook: How To Become a Business Coach: A Beginner’s Guide to Reeling in $20,000 a Month Or More Working Part-Time Hours from Home.
I’m Graham Mitchell, founder of Grow Business Coaching in South Africa, a business coaching firm with four business coaches at the moment. I came to the Coaches Coach after about 15 very difficult months starting as a business coach with a large franchise. I was really looking for someone who would give me answers and could give guidance as to what I needed to be doing differently to get the kind of results that I kind of be able to achieve.
Immediately, when I met with Eric Dombach and his team at Coaches Coach, I got a real feeling I was in the right place and in the right hands. Firstly, they worked with me in developing my personal skills to be a great coach. I was struggling a lot with being assertive with my clients and had low confidence levels. They helped me develop in those areas and that has allowed me to get much better results with my clients. As a result of working with Coaches’ Coach, my annual billings have grown about 350% and I’ve gained a real sense of confidence and greater enjoyment in coaching my clients.
You should consider Coaches Coach because you’re tapping into a huge wealth of experience in how to build and grow your clients’ businesses and get great results with them and thereby fast track your own success and progress! Being part of Coach’s Coach has also allowed me and my coaching firm to stay at the forefront of what is happening in the coaching industry all around the world.
Graham Mitchell, Founder, Grow Business Coaching, South Africa
Happy Monday! Here’s Video 2 of our business coach training series on Social Media Marketing by Certified Coaches’ Coach Simon Meadows. Simon banks more than $20,000 USD per month and generates 78% of his leads from social media. In this seven-part business coach training series, Simon shows you exactly how he has developed his LinkedIn and Facebook accounts into his primary lead-generation strategy costing him just $350 per month and 3 hours per week.
In Video 2, Simon shows you how to calculate the number of leads you need from social media each month, research 3 competitors in detail, and add your results based USP & Guarantee to your social media marketing. You can’t afford to skip this training!
Remember, you can watch the entire 7-part course right now if you’re already a member of Coaches’ Coach — just log into our members only site from our home page. If you’re not a member yet, just enroll in a FREE 30 Day Trial of the Coaches’ Coach members only site. You’ll get access to our complete business coaching system, including customizable marketing campaigns, sales scripts, client training materials, business optimization modules, and more. Get your FREE 30-day trial here.
One of our members recently closed $1,500 in recurring monthly revenue after just 3 days with our system…think what that could mean for YOUR business!
