Is your business coaching practice recession-proof? If not, it's time to get moving: we may be heading into a recessionary period. GDP is slowing. Supply chain issues continue to gum up production. Inflation is rising. We're on the cusp of a bear market on the S&P (the Nasdaq is already there). This can be a time of panic for business coaches...
7 Tools and Resources My Business Coaching Practice Can’t Live Without
Running a successful business coaching practice requires more than just an effective marketing strategy and excellent coaching skills (though those are the basics, of course). There are particular tools and resources that help everything run more smoothly--from cloud-based software to service providers that make all the difference. So today, I...
Why We Use StoryBrand with Our Coaching Clients (and Ourselves!)
Most coaches have heard of Donald Miller’s StoryBrand framework. His book, Building a StoryBrand: Clarify Your Message So Clients Will Listen, came out in 2017 and since then it's been a cornerstone marketing model for large and small brands alike. Here at the Coaches' Coach, we implemented it in 2018 as a way to connect more deeply with our...
Four Strategies You Need to Join the Top 3% of Business Coaches
Did you know that only 9% of business coaches will ever make it past three years in their business (and, that’s in a year when we’re not still dealing with the lingering impacts of coronavirus!)...? In fact, only 3% of coaches will ever truly “win”—that is, impact thousands of clients, and make six to seven figures a year. Why do so many set out...
Can’t Get Business Coaching Prospects to Call You Back? Try This Simple Technique…
Ever had this happen to you...? You've got someone in your pipeline who feels like a super motivated business coaching prospect. They're in your target market. You had a quick Silver Bullet Call, diagnosed their biggest business needs, got them to enthusiastically commit to a full Complimentary Coaching Session. You logged into Zoom for the time...
The 7 Biggest Mistakes Coaches Make When Building a Business Coaching Firm
Are you trying to build a business coaching firm? I mean more than just a practice— I mean a real enterprise, where you bring in associate coaches and run a firm analogous to a large law office. This is where generational wealth is built in business coaching, and I strongly recommend that all successful coaches consider it. A decade ago, I...