If you're like most business coaches, you have a database of leads and contacts you're working slowly over time. But do you ever struggle with the question of when to push harder, and when to let up in your sales efforts? How do you know when business coaching prospects are ready to sign up for services? The other week, I was asked to join a...
A Simple Business Coach Marketing Strategy to Rekindle Old Contacts
Far too many coaches (myself included) use the terrible excuse of "I haven't got the time for marketing" or "I haven't got the time to learn how to do it properly." But if you want your practice to thrive, it's absolutely vital that you find time for business coach marketing. So now I'm going to give you something extra to slot into that priority...
How to Solve Business Coaching Clients’ Cash Flow Problems
Have you ever had a totally broke business owner come to you begging for help? How can you solve business coaching clients' cash flow problems? This happened to us at Advantage Business Coach a few months ago. We had a desperate business owner come to us who had no cash flow, was in debt up to his eyeballs, and was about 60 days from having to...
Time Management Tip for Business Coaches: “M” Day
Here's an excellent time management tip for business coaches--or anyone who's self-employed from master copywriter Bob Bly. For decades, I have been a semi-workaholic who works 11 to 12 hour days and rarely takes a vacation. But I do have a technique I want to share with you for giving yourself a break once a month. It makes you feel as if you...
Two Serious Website Mistakes Business Coaches Make
In my experience, there are two serious website mistakes business coaches make. What are they and how can you be sure you're not making them? Read on... Tick, tick, tick... Here's what happens when someone visits your website... 0-0.05 seconds: "Is this place safe?" Google recently did a whole bunch of user tests that showed that visitors form...
Why Business Coaches Should Never Cold Call
Do you hate cold calling? You're not the only one. In fact, I'm of the opinion that business coaches should never "cold call." They should "warm call" instead -- calling on those who have already expressed an interest. The other day, I stumbled across this tidbit in Bob Bly's Direct Response Letter (Bob is a friend and vendor and one of the best...