Often, when you're considering a business coaching franchise, the franchisor will tell you that their "brand recognition," in and of itself, is a valuable asset that will bring you business. But is brand recognition for a business coaching franchise really valuable? Usually not. True national brand recognition is generally only achieved by...

If you're in the business coaching franchise "discovery" process, head's up: it's not so much an educational journey of discovery as it is a carefully planned and executed sales process. After several years working in the business coaching franchise industry, I have a clear "behind-the-scenes" picture of what exactly they're doing. Now don't get...

Here's an important truth: when you buy a business coaching franchise, you're in business for yourself. You've bought a system, not support. That means you're expected to adhere strictly to the franchisor's operating system...but generally with little or no actual support from the franchisor! It costs the business coaching franchise offices a lot...

Thinking about getting into business coaching? If you're considering a business coaching franchise, I'd urge you to consider the Coaches' Coach instead. Don't get me wrong, I'm obviously biased, but would you allow me to make the case anyway? After all, if you're about to sign for a business coaching franchise, that's an investment of hundreds of...

Many people who look into buying a business coaching franchise do so because they love working with people. They enjoy entrepreneurship, counseling, coaching, and leadership. Business coaching is an excellent career for people with these gifts and interests. If you're just beginning to decide whether or not business coaching is right for...

If you've ever owned a business coaching franchise, then this has probably happened to you... After owning my franchise for a couple years and running it very successfully, franchisors started thinking of me as the "go-to guy" to whom they sent prospects and candidates in the middle of the due diligence process. After all, the franchisors figured...