What Dating Has to Do with Lead Generation for New Business Coaches

What Dating Has to Do with Lead Generation for New Business Coaches

So, you want to get into the business coaching game--or improve your results--and you're looking for tips for lead generation for new business coaches. Let me start by asking you a simple question: what's a 'lead' to you? When I speak to many people they fall into the trap of thinking a lead is someone who's ready to buy. So their lead generation...

Becoming a Business Coach? Avoid this Lead Generation Trap

Becoming a Business Coach? Avoid this Lead Generation Trap

Whether you're becoming a business coach or are already in mid-career, one of the worst diseases you can have as you market your practice is "hot lead syndrome"--the process of constantly looking for and chasing potential clients who need what it is you have right now. It sounds rather innocent. What could be wrong with trying to find people who...

What Soccer Can Teach You about Becoming a Business Coach

What Soccer Can Teach You about Becoming a Business Coach

In addition to my career working with folks who are interested in becoming a business coach, I've spent several years as a volunteer soccer coach. A couple of years ago, I served as an assistant coach to the high school soccer team that my oldest son is a member of--a great way to invest in that relationship. It was a young team. More than half...

Becoming a Business Coach: My Best (and Most Heartfelt) Start-Up Tip

Becoming a Business Coach: My Best (and Most Heartfelt) Start-Up Tip

Today, I want to share with you what I think was the smartest thing I did when I started my own business. No doubt you’ve heard lots of stories on the web from people telling you how they were down to their last penny, but splashed out on an expensive training program on their credit card and it was the making of them. Now if that’s something...

Become a Business Coach by Overcoming Your Aversion to Sales

Become a Business Coach by Overcoming Your Aversion to Sales

If you're like many of the prospective coaches I talk to, there's one thing that makes you hesitate to become a business coach: a real aversion to selling. More than anything, you wish you wouldn't have to sell your business coaching services at all, or continue to sell your clients on working with you once the ink on the contract has dried....

Become a Business Coach by Turning Your Liabilities into Assets

Become a Business Coach by Turning Your Liabilities into Assets

When I first decided to become a business coach, the biggest challenge to my success was overcoming the head trash plaguing my daily thought life. You know what I'm talking about: that little voice in the back of your mind that keeps whispering: you can't do this...what are you thinking?...of course no one wants to do business with you...you...

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