Does direct mail for business coaches still work, or is it an old, outdated way of generating leads? In a world where everyone's inbox is inundated with an endless stream of solicitations, direct mail can be a wonderful lead-generation and lead-warming weapon in your arsenal if you do it right. Here are five powerful ways you can use direct mail...

In a growth economy, it's up to you to help your clients attract and recruit the best possible team--so that they can leverage the good economic news for increased business and market share. So here's a proven 4-step hiring system for business coaching clients that you can share. One of the analogies I love to use when I talk about hiring is...

It's no secret that if you want to grow your business coaching practice in our connected age, you've got to master the art of social media for business coaches. Yet many business coaches feel lost in the maze of rules, technology, and terminology that comes with the territory: likes, friends, followers, connections, tweets, hashtags, at-tags,...

Online marketing has become the business coach marketing method of choice for many coaches over the last decade, yet a lot of business coaches still struggle to implement best practices.  Today we’re going to give you some training on the subject of squeeze pages. Squeeze pages, also known as landing pages or lead capture pages, are a vital part...

A bit of tough love today, for you and me. With the end of the year upon us, and 2018 about to start, now's the chance to re-examine our priorities and get ready for the New Year. And one of the most important things you can do is to make content development a priority. I bang on a lot about creating content. Articles, blog posts, emails, free...

Here's a fantastic simple sales tip for business coaches: You've probably heard the "only handle it once" principle in productivity where you should strive to only handle paperwork or emails one time and deal with them fully rather than keep returning to them and doing a crappy job each time. I've found a similar principle to apply to sales and...