What’s Your Effective Billable Rate?

What’s Your Effective Billable Rate?

If you’re preparing to start or grow your business coaching practice, I want you to think deeply about one of the most important concepts in the business of business coaching: the Effective Billable Rate, or EBR for short. From an earning perspective, the EBR is the million-dollar difference between consulting and true business coaching. Many new...

Four Steps to an Effective Business Coaching Session

Four Steps to an Effective Business Coaching Session

How do you run a business coaching session in 45 minutes or less that provides real value to your clients, helps them move forward, and leaves them with clear, actionable takeaways? Follow my four-step process and create more effective business coaching sessions, every time. Step 1. Client Prework The building blocks of an effective business...

Why We Use StoryBrand with Our Coaching Clients (and Ourselves!)

Why We Use StoryBrand with Our Coaching Clients (and Ourselves!)

Most coaches have heard of Donald Miller’s StoryBrand framework. His book, Building a StoryBrand: Clarify Your Message So Clients Will Listen, came out in 2017 and since then it's been a cornerstone marketing model for large and small brands alike. Here at the Coaches' Coach, we implemented it in 2018 as a way to connect more deeply with our...

What Training Can You Expect from a Business Coaching Franchise?

What Training Can You Expect from a Business Coaching Franchise?

If you're considering a business coaching franchise, the quality of their training probably has something to do with it. But what training can you expect from a business coaching franchise? In the typical franchise, as soon as you sign the Franchise Agreement, you will be scheduled for the next available training date. This training is designed...

Help Your Clients Build Better Teams

Help Your Clients Build Better Teams

All business problems fall into one of three categories: time, team, and money. This was the driving insight of the 21 Silver Bullets I invented as a framework to help communicate the value of business coaching to prospective clients—and, ultimately, to coach them into more effective, profitable businesses. Of these three categories, team is one...

The Single Most Important Factor in Building a Profitable Business Coaching Firm

The Single Most Important Factor in Building a Profitable Business Coaching Firm

Often, when I'm working with business coaches, I'll ask: "What do you believe is the single most important driver in building a profitable business coaching firm?" No one ever gives the right answer.  Some say “coaching skills.” Some say “getting clients results.” Some say “getting the good clients.” Some say “charging more.” And there are all...

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